I Build
Revenue Machines.
20 years scaling SaaS organizations from first dollar to $415M+ in revenue. 400+ sellers hired, coached, and led. Co-founded an ML company (acquired). I bring AI fluency to every growth challenge - not as theory, but as working systems I build myself.
Where I've Built
How I Think About
Building Revenue Organizations
I've spent two decades building SaaS revenue organizations - from zero to 400+ sellers, from first dollar to $415M+, at companies like Groupon, DocuSign, and CloudKitchens.
But here's what makes my background different: I didn't just discover AI last year. In 2013, I co-founded SimpleRelevance, a machine-learning SaaS platform that sold predictive analytics to Fortune 500 clients in Financial Services, Media, and Retail. We were acquired by Rise Interactive in 2015. I've been building at the intersection of AI and revenue since before it was a buzzword.
Today, I combine that deep operating experience with hands-on AI development. I build autonomous agents, AI-powered prospecting systems, and intelligent forecasting tools - not as demos, but as working systems that give revenue teams a real competitive edge.
I've operated at every stage - from zero-revenue startups to $400M+ enterprises - and I build the AI tools my teams actually use. That combination of operating experience and technical fluency is rare at the leadership level.
What I Bring
REVENUE ARCHITECTURE
I don't parachute in with a playbook. I diagnose the specific bottlenecks in your pipeline, pricing, team structure, and process - then build the systems to fix them. At Groupon, that meant scaling from 0 to 400+ sellers across 23 markets. At DocuSign, it meant driving multi-product adoption from 8% to 41%.
AI AS AN OPERATING ADVANTAGE
I build autonomous agents, AI-powered prospecting systems, and intelligent forecasting tools - not demos, but working systems that create measurable competitive advantage for revenue teams.
TEAM BUILDING & COACHING
The best sales organizations aren't hired - they're built. I design hiring profiles, comp plans, enablement programs, and performance frameworks that turn good sellers into great ones and great ones into leaders.
I don't just talk about AI.
I build with it.
Get the Playbook
7 AI workflows that are changing how top sales teams operate. Specific, actionable, and ready to implement this week. Free.
- Account research in 30 seconds
- AI-powered deal coaching
- Autonomous outbound sequencing
- Forecast signal scoring
- Win/loss pattern extraction
- GTM blueprint generation
- Champion tracking & alerts
Thinking Out Loud
By 2028, AI Agents Will Outnumber Human Sellers 10 to 1. Here's What That Actually Means.
Gartner, McKinsey, and Forrester just released data that tells a story most revenue leaders aren't ready to hear. Here's the unfiltered version.
The Fractional CRO Model: Why More Companies Are Choosing Flexible Leadership
The full-time CRO model made sense when companies scaled linearly. AI-era companies don't. Here's why fractional leadership is becoming the default.
I Gave My AI Agent a Budget. Here's What Happened.
I gave my autonomous agent $50 and told it to generate pipeline. What it did - and what it couldn't do - taught me more than any conference keynote.
The Track
Record
Two decades of building. Now available to build for you.
Let's Talk
Whether you're looking to hire a sales leader, need help building your AI strategy, or want to collaborate - I'd love to connect.